Maruti Suzuki foraying into the lubricants & engine oil space.. Co launches global oil brand ECSTAR at Maruti Suzuki Arena network.
The new 0W16 oil in the ECSTAR range will be available at all Maruti Suzuki Arena Official outlets. The company says the new oil has gone through more than 20 stringent tests and 160,000 kms of vehicle level testing.
The Ecstar brand of high-performance engine oil and coolant and chemical products was launched by Maruti Suzuki’s parent Suzuki Motor Corporation, Japan in 1984. In 2015, SMC promoted it as a global brand of high quality products. At present, the Ecstar brand is marketed across Europe, USA, Mexico, Australia and South East Asia.
The company says Ecstar engine oil has the optimal formulation for lubrication and a cooling effect, to ensure the cars deliver the highest level of performance.
The range of Ecstar products will be procured from select local suppliers. These suppliers will undergo stringent tests to qualify their products to be included under Ecstar umbrella.
The product range includes engine oils, coolants, injector cleaner, automatic transmission oil, car care products, and screen wash for cars. More products will be added progressively.